The Breakfast Briefing

The Breakfast Briefing

The latest campaigns, activities, events and news."Since me and my wife have started using VAR to settle our disputes I’ve conceded a lot more penalties."Comedian Russell Brand

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Campaigns

A campaign to reach C-Suite To illustrate the importance of food service in supporting culture, productivity, employee welfare and retention in the modern business environment. Our argument is that food service plays a critical role and needs to be invested in. Read hereThe Power of ArtRecently we have observed an increasingly love affair with food, but there has also been a renaissance with art. It is becoming increasingly important and when curated correctly it can be is an essential part of the customer experience. Read here

Events

Food Service Action MeetingThis is the maybe the first opportunity for a generation to make a case that changes the landscape for the better.There is a genuine opportunity for the Food Service Sector to create a strong message that represents companies and presents to the Boards of organisation to make the case for greater investment into a service that impacts on daily life. Arguably food service has never played a more important role and has never been higher on the agenda.This is actioned through:

• Campaign to reach C-Suite
• A voice for emerging talent
• The Chef’s Manifesto

Combined this is powerful.There are key concerns from Board Level/C-Suite on the lack of trust from employees, the fall in productivity, the importance of culture and health/well-being and countering mental illness. This is where Food Service plays a crucial role and there is an argument to make.To drive the conversation, it requires engagement from the industry – to really make the case and influence C-Suite. There are some major challenges that the sector will face over the next year which means we need to communicate a strong message together.To find out more and register interest

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Can you be too Woke?

eHotelier News

6 ways to create an effective guest loyalty program to get more bookings. In a highly competitive hospitality industry, you must do everything to attract new guests, and retain your old guest.IHG® opens 1000th hotel in EMEAA region. The opening of InterContinental® Phu Quoc Long Beach Resort in Vietnam marks the 1000th IHG hotel opening in the Europe, Middle East, Asia and Africa (EMEAA) region.Millennials are the worst tippers. When it comes to tipping, many Millennials (ages 18-37) are skimping out, according to a new CreditCards.com report.For more on EP please contact Ben.Butler@epmagazine.co.uk