Uncut and in Conversation with - Kate Vitasek, a founding force for Vested

Lauded by World Trade Magazine as one of the “Fabulous 50+1” most influential people impacting global commerce, author, educator and business consultant Kate Vitasek is an international authority for her award-winning research and Vested® business model for highly collaborative and strategic relationships.

Kate’s practical and research-based advice ignited a movement on how to create healthy and sustainable business relationships.
Vested stems from award-winning research by the University of Tennessee funded by the United States Air Force to find a “better way to outsource.”

The Vested business model allows organisations to focus on desired outcomes and shared value to create a business relationship mutually beneficial for each of the partners. Rather than the “What’s-in-it-for-Me” mentality of conventional agreements, Vested’s “What’s-in-it-for-We” mindset invests both parties in the success of each other’s overall business, which in turn strengthens the sense of partnership and encourages a more lasting relationship. By sharing expertise and aligning their goals, both parties can drive innovation, adapt to changing needs and mitigate risk while working towards mutual success.

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As the UK begins to reopen, we ask “why does food bring us closer together?”

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Fuelling Productivity - Great food service has arguably never had a more important role to play